Twitter Is In Talks With India’s ZipDial


We have heard that Twitter is making another acquisition, with international growth and mobile marketing in mind. Sources tell us that Twitter is in negotiations to buy ZipDial, a startup founded in India that has honed in on a mobile use case that is unique to its home market and others like it. People who call numbers but hang up before the call is answered, using the action as a simple alert that doesn’t cost any money. That alert, in turn, becomes the basis for a number of other, commercial actions, and analytics to track everything.

The information we’ve been hearing pegs a deal between the companies at different stages. A few sources tell us that it has already closed, is in the region of $30 million – $40 million, and could be announced as soon as this week.

Read More

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: